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Are you looking for easily digestible growth hacking tips for your small business? Avoid long, drawn-out blog posts and follow these Instagram profiles for notifications on new posts, tips, and
Comments Off on Social Media & The Buyer’s Journey: A Tactical Approach Toward Better Engagement
If you take away one key point from this article, it’s this: social media is an extension of your overall communication strategy. When used in parallel with digital advertising and email
Comments Off on Monitoring Specific Keywords in Hootsuite for Better Social Copy
According to social media analytics company BrandWatch, social media monitoring is: “The act of using a tool to listen to what is being said across the internet; monitoring media not just from
Comments Off on Book Review: Dare to Lead by Brené Brown
In essence, Dare to Lead by Brené Brown offers advice on how to become a more enlightened person, empathetic leader, and complete professional through a carefully crafted, research-backed, series of
Comments Off on Book Review: Becoming a Manager – How New Managers Master the Challenges of Leadership
For those interested in pursuing a job in management, there is one book that is undoubtedly a must-have in every personal library (in the professional development section).
Comments Off on Closing the Marketing <> Sales Communication Gap
The smarketing communication gap isn't simply a "big-business" problem. Many organizations lack the framework necessary to ensure campaign alignment across the two -- often at-odds -- departments.
Comments Off on Content: Proving its Worth Outside the Marketing Department
An interesting post by Sam Slaughter was published on Content Marketing Institute about a new multidisciplinary trend happening between marketing teams and the other departments in an organization.
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